Typical Business Case Examples

 

business case study examples with solutions

this makes the case method particularly suitable for education in marketing. The case study method, more than any other, requires judgement and intellectual rigour, analytical and decision-making skills: all these are essential in the field of business. This book presents ten company case studies, taken from various fields of business. Do you know what a business case is--if not, here you'll find some free business case examples along with free templates to guide you when writing one. A business case can be used to show how a new product or process will be successful. Project managers can utilize business cases in the project planning phase to reveal how well the process or product conceived will be received and if indeed it Author: Jean Scheid. Read on, and you'll find 20 classic case studies you'd do well to know as a business student. Workplace Drug Abuse. Managers hope they'll never have to deal with employee drug abuse, but the fact is that it does happen. In this case, Amber, an administrative assistant started out well, but began to adopt strange and inconsistent behavior.


15 of the Very Best Case Study Examples


Skip to: Navigation Content Sidebar Footer. Although almost every business is unique in its own way, there are some universal lessons that apply to just about any kind of business. In these case studies, business case study examples with solutions, we'll take a look at employee performance and retention, supply chain management, growth, ad spending, and more.

Although the following are focused on specific businesses, all business students can learn lessons from their triumphs and mistakes.

Read on, and you'll find 20 classic case studies you'd do well to know as a business student. Managers hope they'll never have to deal with employee drug abuse, but the fact is that it does happen. In this case, Amber, an administrative assistant started out well, but began to adopt strange and inconsistent behavior. Her work was maintained pretty well, but she began arriving late and calling in sick often, especially right around the time she got paid.

She began borrowing and failing to repay money, and then started showing a short temper on the phone with customers. After being found in the ladies room sniffing white powder, she was confronted about a cocaine problem, and reacted by quitting immediately, leaving a hole in the organization for months before a replacement could be found and replaced. Experts believe the employer's actions were wrong, business case study examples with solutions too long to confront Amber, and focusing on accusations instead of criticizing behavior directly related to work, such as lateness and rudeness to clients.

They also point out that Amber should have been sent in for a drug test before being outright accused of using cocaine, opening up the opportunity for rehabilitation instead of a severed tie. Sometimes, doing the right thing is more important than profits, a lesson that Malden Mills learned firsthand. When the factory burned down in just two weeks before Christmas, production halted and employees assumed they'd be out of work until the factory was rebuilt.

However, since then, Malden Mills has been to bankruptcy court three times, with much of the debt tied to the rebuild of the factory, business case study examples with solutions. Feuerstein made employees happy, to be sure, but business students should study this case to consider whether bold philanthropic actions will pay off in the end. InStarbucks announced that they would be closing US stores.

Up to that point, Starbucks stores had added new offerings, including wi-fi and music for sale, but started to lose its warm "neighborhood store" feeling in favor of a chain store persona. Harvard Business Review points out that in this situation, "Starbucks is a mass brand attempting to command a premium price for an experience that is no longer special.

HBR's case study shares three problems with the growth of Starbucks: alienating early adopters, too broad of an appeal, and superficial growth through new stores and products. Harvard recommends that Starbucks should have stayed private, growing at a controlled pace to maintain its status as a premium brand. Big business is attractive, with huge profits for some. But there's something to business case study examples with solutions said about small business as well, with lower risk and the potential for creativity.

Although Big D started out catering only to large orders, the shop sat idle in between orders, and through effective scheduling and transparent pricing, was able to fill in dead times with smaller orders. Big D found a profit in a market segment that other local screen printers weren't clamoring to fill. Experts believe this was a smart strategy, allowing Big D to spread out risk in their business and offer customized products.

But at least one person is critical of the offering, pointing out that the niche has little upside potential, and may hurt the company's efficiency. Family businesses typically have the luxury of passing the torch down to children after parents retire, but in some cases, there are no candidates, or the candidates may not be right for the role.

This presents a challenge when it's time to find a successor, especially if existing employees have assumed that top level promotions would come from within the family. So the Carlson companies had to put in great effort to find a replacement, looking both business case study examples with solutions and outside of the company, ultimately finding an internal candidate who would work well with the family but also offered plenty of experience as an executive in different industries.

According to Beverly Behan of Hay's Group, Carlson should be commended for not only making the right decision in not hiring the heir apparent, but for handling the job search in a calm, effective way. Another important retirement issue is one of lost knowledge. What happens when retirees leave the office, taking years of experience and know-how right along with them? Businesses lose all of that business case study examples with solutions, but according to American Express, it doesn't have to be that way.

Through a pilot program, AMEX created a workforce transformation group that would allow retiring participants to gradually give up some of their day to day responsibilities.

In return, the employees would spend some of this time mentoring and teaching classes to successors. This resulted in a phased retirement, allowing employees to leave gradually and enjoy more time while still enjoying a portion of their previous salary, and regular benefits. This also meant that some employees stayed a year or more past traditional retirement age. AMEX believes this program is a success, allowing senior employees to enjoy their last years of work in a reduced capacity, as well as educating the existing workforce for future success.

Consultant David DeLong agrees, citing this program as an example of how job handoffs should really work. Advertising costs money, which many businesses find themselves short of these days.

But forgoing ad spending in favor of better profits can be a mistake. Experts say that in a slump, one of the best things you can do is adopt or increase your advertising strategy to attract customers.

During a recession, this is especially true, as other businesses may be cutting back on their ad spending, making your voice even more prominent to customers. After seven years of growth, buliding from 30 to locations, business case study examples with solutions, Firehouse Subs' growth fizzled, and company leaders realized they had to do something about it.

So they returned local advertising fees collected from franchisees, not to put in their pockets, but to take hold of their own local marketing. Sales fell even more, revealing that this was not a good strategy at the time. Experts commend Firehouse for having the courage to ask franchisees for more money where it was needed, even when times were tough.

Inbusiness case study examples with solutions, seven people in Chicago died after taking Tylenol due to an unknown suspect lacing the capsules with cyanide after the products reached the shelves.

Tylenol was successfully reintroduced with tamper resistant packaging, discounts, and sales presentations to the medical community. It's tough to be the little guy, especially when one of the big guys becomes your direct competition.

Hangers differentiated itself through van delivery service, business case study examples with solutions, funny t-shirts and hangers, as well as social networking. The company also spent time connecting with the community by partnering with local businesses and charities. As a result, Hangers has experienced growth while other local dry cleaners have reported flat or declining revenues.

Business case study examples with solutions support new growth, businesses have to expand past their initial customer base, an often daunting task for small businesses. However, partnering with another successful company can help businesses reach a new level. Diagnostic Hybrids, specializing in medical diagnostics, did just that, partnering with Quidel, business case study examples with solutions, a market leader in rapid diagnostic tests.

This partnership allowed Diagnostic Hybrids to enjoy a larger market presence, as well as take advantage of better research and development resources. Although Diagnostic Hybrids was acquired by Quidel, key elements of the organization remain, with the same company president, and operation as a separate subsidiary. Tesco's move into Korea offers a classic case study of building market share internationally. The company made some smart moves in their Korean expansion, most notably partnering with Samsung, the leading Korean conglomerate, and embracing the Korean way of life by operating stores as local businesses and community centers.

Another excellent international case study comes from bike manufacturer Triumph, which lost steam in its British home base three decades ago, but found new life by heading overseas. InTriumph sold just 7, bikes in the UK, but 50, worldwide, indicating that an international interest paid off for the company. Triumph's famous factory in Warwickshire closed up shop inbut the Indian factory remained, and these days, the motorcycles have become the country's Harley Davidson. The company struggles to meet demand in India, with a six month waiting list and a new factory being built.

India's middle class has embraced the vehicle as an affordable commodity, even giving them as dowries in weddings. Background checks are an issue faced by many companies, as sensitive information is now more public than ever.

OfficeDrop is no exception, as the company scans paper into digital files, including patient records and minister sermons, most of which require trustworthy employees who can handle documents discreetly. Many companies offer quick, superficial checks, but for OfficeDrop owner Prasad Thammineni, more information was required.

He found a company that would allow research to delve into a number of different sources and perform a more comprehensive search. Other business owners offered somewhat critical opinions of Thammineni's choice, pointing out that instead of Googling to find a background check company, he should have asked his business network who they were using. They also recommended that he take advantage of free resources, including online searches and checking out social media sites to learn more about job candidates.

He asked rank and file employees to share their insight through a hotel, discovering that there was a disconnect between what was going on at the hotel and the knowledge of staff. He implemented an easy fix, creating short meetings at the start of every shift to inform employees of daily happenings so that staff could offer more business case study examples with solutions guests, improving customer loyalty, return visits, and spending.

Experts laud Aziz for differentiating the MGM grand with top quality service from the employees, business case study examples with solutions. Marketing is key, whether you're a multibillion dollar company, or just a guy with a cart full of creme brulee. But just doing it isn't enough: you have to market effectively. Curtis Kimball, the man behind the Creme Brulee Cart, put Twitter to work for him business case study examples with solutions thousands of followers and growing his business by allowing people to follow the cart through the online service.

Kimball engages with customers and develops a personal relationship with followers online, asking for suggestions on flavors and cart locations. Perhaps the most impressive part of this story is the fact that Kimball has no marketing budget Twitter is a free serviceyet enjoys an incredibly popular status and high ratings on Yelp. You can't be everything to everyone, as Hickory Farms found out. A company that started out with holiday gift baskets including sausage, ham, and cheese at one point had an offering of 2, different products, sprawling the company and resulting in a loss of favor with customers.

Recognizing this issue, Hickory Farms streamlined itself, business case study examples with solutions, slashing their number of products from 2, to with more modern visuals, descriptions, and other features, including less packaging and more recycled content. The company also overhauled their website, making it easier to shop online.

Brand strategist Jennifer Woodbery believes that this was a smart move, making the most of Hickory Farms' trusted name and image with an effective rebranding of offerings.

It happens all the time: good employees get a promotion, and suddenly, they're not so good anymore. Such is the case for cat shelter Paws Need Families, as Della, a cleaner turned assistant manager, then manager started arriving late, letting applications sit, and slipped on inoculations, all serious offenses. Instead of confronting Della directly, general meetings were held, and an business case study examples with solutions manager was hired to compensate for Della's shortcomings.

Ultimately, Della never cleaned up her act, business case study examples with solutions was fired. Ken Blanchard, co-author of The One Minute Manager believes this situation could have been avoided with frequent meetings and support with a system of review, both of which can identify issues before they become real problems. InMaclaren issued a recall for every business case study examples with solutions it had sold in the US for a decade, which came to 1 million units, business case study examples with solutions.

The strollers were recalled so that a cover could be installed to prevent amputation of a baby's fingers, which could happen if the baby were to be in the stroller in the wrong spot.

As a luxury brand, this incident was damaging even though it was a misuse of the product and not a defect. Experts believe that Maclaren did the right thing in the aftermath of the recall, asking for a fast track recall from the Consumer Product Safety Commission, and got out in front of the recall as it started spreading through the press, saving face and further embracing a mission of child safety.

We all hope that clients will pay on time, but the fact is that most businesses have to deal with lateness at some point or another. How you deal with it can make all the difference, business case study examples with solutions, and this case study reveals a smart strategy.

When a client wrote to check in on the progress of work, a web developer replied that she was hesitant to work quickly for that client because she was still waiting on payments for month-old work. This immediately got the attention of the clients, who contacted her and discovered that their checks were not going to the right address. The problem was solved almost instantaneously, enforcing both leverage and rewarding positive behavior.

 

Top 40 Most Popular Case Studies of | Yale School of Management

 

business case study examples with solutions

 

Do you know what a business case is--if not, here you'll find some free business case examples along with free templates to guide you when writing one. A business case can be used to show how a new product or process will be successful. Project managers can utilize business cases in the project planning phase to reveal how well the process or product conceived will be received and if indeed it Author: Jean Scheid. this makes the case method particularly suitable for education in marketing. The case study method, more than any other, requires judgement and intellectual rigour, analytical and decision-making skills: all these are essential in the field of business. This book presents ten company case studies, taken from various fields of business. Top 40 Most Popular Case Studies of examine marketing practices, and encourage creative solutions to business problems. (CFI), to study the processes of healthcare provision. The case documents the many incremental innovations the designers were able to implement and the way designers learned to interact with physicians and vice-versa.